Schön! 38 | King Princess by Yudo Kurita | eBook download


Life shrinks or expands in proportion to one’s courage. — Anaïs Nin

Issue #38 welcomes the SS2020 season by celebrating the trailblazers and trendsetters fighting to keep our planet wild, weird and, naturally, Schön! #PeopleWithVoices honours those who swim against the current — the brave few who push for equality and understanding while bringing out the world’s inherent beauty. 

Our cover star, American singer and budding LGBTQ+ icon King Princess, is a perfect embodiment of this idea. In our interview, we discuss deconstructing gender norms and being supportive of young artists — two things our world so desperately needs.

We continue this music trend by talking with Lolo Zouaï about TOMMY JEANS and her upcoming tour with Dua Lipa, Memphis Depay about humanitarianism and rap music, and 5 Seconds of Summer about their new album.

Moving to film and television, international TV stars Milena Tscharntke and Maximilian Mundt discuss the modern acting world, with Mundt photographing the CHANEL-filled editorial. Michiel Huisman also joins us to detail his charity work, his new HBO Max project The Flight Attendant and his upcoming film The Other Lamb.

We then move on to the people carving their own paths in this new media landscape. Seth Phillips, otherwise known as Dude With Sign, shows us how to harness the power of the Internet to send a message. Miss Fame then gives us a lesson in originality and broadening your reach. Lastly, S.R. Sharp from the Tom of Finland Foundation teaches us the history of subversion and what can be learned from it in the year 2020. We also team up with BMW Motorrad to showcase the future of conscious, eco-friendly, and electric mobility.

On the fashion side. Diana Verde Nieto from Positive Luxury talks sustainability, Marina Testino uses social media to fight overbuying and overproduction, Ninette Murk from Designers Against AIDS bridges activism and style and polette shakes up the eyewear industry with its democratic design.

However, #PeopleWithVoices is not merely a celebration — it’s a call to action. Our appreciation for these game-changers inspires us to be game-changers ourselves, going out into the world to shed light on the issues plaguing our society while highlighting the near-endless beauty that surrounds us.

This is a call to make your voice heard. We’ll be listening.

©Schön! Magazine

King Princess by Yudo Kurita


April 2020

US LETTER 215.9 x 279.4 mm

please note you cannot download to your tablet or mobile device directly!
for you mobile device visit http://bit.ly/schon38app